Everyone needs an AI guy.

You’ve seen the demos. You’ve read the threads. You probably even tried a few tools yourself. Now you need the version of this that actually fits your life — and someone who can help you implement it without losing control.

Free. Audio or video. I pick up.

What exactly is an AI guy

  • Tests every tool so you know what's worth using and what's just hype.
  • Takes the time to understand how you work, then figures out where AI actually fits.
  • Builds it, sets it up, and makes sure you're comfortable using it day to day.
  • Stays on after launch, so when the next model or tool drops, you've got someone tracking it.

· The Club ·

Austin AI Club

Trusted community — on call

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The 30-second version

  • AI is moving faster than you can track. You don’t need to track it. You need someone who already does.

  • I’m an on-call advisor. Like a tax guy or a lawyer — but for the AI question that’s sitting on your desk.

  • I don’t sell software. I don’t take commissions. I tell you what to do, what to ignore, and what to drop.

  • Three ways to work together — it usually starts as the audit, settles into the retainer, becomes full ops when you want a guy running point. The cheapest way to know which fits is a 15-minute call.

  • Based in Austin. I answer the phone. I meet in person. I turn the camera on.

Free · audio or video · I pick up.

Honestly? Nobody really knows what they’re doing.

Most of what you’re hearing is noise on top of noise. Here’s the actual map.

feb. 2026 Global AI usage as of February 2026. 84% of people have never used AI. 16% are free chatbot users. 0.3% pay $20/month for AI. 0.04% use AI as a coding scaffold.
Fig. 1 · Global AI usage · Feb 2026 2,500 dots = 8.1 billion humans. ~84% have never used it. ~0.3% pay for it. ~0.04% use it as a real tool.

Look at the chart for a second. As of February, roughly 84% of people on earth have never touched AI. Around 16% have poked at a free chatbot. A third of one percent pay twenty dollars a month for it. Four-hundredths of one percent use it the way it’s actually meant to be used. If you feel behind, it’s worth knowing that almost everyone is behind. The people who aren’t are a rounding error.

What makes catching up hard is the pace. A model from six months ago is already two generations behind. A workflow that worked in the spring is broken by the fall. Most people, faced with this, do the reasonable thing: they read a newsletter, sign up for a free trial, watch a tutorial at 1.5x. A quarter goes by, then a year, and they’re roughly where they started — except now there are eleven logins, four monthly subscriptions nobody remembered to cancel, and a creeping sense that everything is moving faster than they are.

The people inside that small slice of the chart aren’t smarter than you. They’ve just been paying attention longer, with more screens open, and more failed experiments behind them.

You don’t need to do any of that. You need someone who already has.

A few things you’ll quietly recognize —

The Team —

Half on ChatGPT. Half on Claude. Someone in accounting has a Chrome extension nobody can identify.

The Bookmarks —

300 AI tools you swore you’d try this weekend. You’ve tried four. The folder is a museum.

The Subscription —

You’re paying $89 a month for a tool you stopped logging into in March. You meant to cancel it.

The Demos —

Six vendor demos. All impressive. None could tell you what to do on Monday morning.

The Newsletter —

You’re on six AI newsletters. You’ve opened three. You don’t remember signing up for any of them.

The Intern —

She’s using AI in ways nobody asked her to, and getting better results than the senior staff.

The Group Chat —

Your founder friends keep saying “we should really get on top of this.” Nobody is on top of it.

The Cousin —

Someone’s cousin’s nephew says he can “build an AI for your business.” He has a PowerPoint.

If you run something, this is for you.

You run something. An agency, a clinic, a firm, a fund, a brand, a practice, a board seat — what kind doesn’t really matter. You’ve built it. It works. You’ve also been at it long enough to be skeptical of anyone confidently telling you how to “transform” it. What you actually need isn’t a transformation. It’s a thirty-minute conversation with someone who knows the terrain, listens carefully, and tells you the three things that matter for your quarter.

What’s an AI guy?

The same thing as a tax guy, an insurance guy, or a mechanic — a trusted, on-call advisor who knows the terrain better than you do and tells you the truth without trying to sell you something on top of it.

He doesn’t work for a vendor. He doesn’t earn a commission. He doesn’t have a quota. He’s not a SaaS founder pretending to be a consultant. He’s the person you text at 9pm2Footnote 2 — The 9pm RuleA guy is, in part, defined by his answering. The 9pm text is the test. SaaS support tickets do not count. when you’re about to sign a $40,000 software contract and you want one honest opinion before you do.

An AI guy reads the release notes so you don’t have to. He tries the new tool the day it ships, decides whether it’s a toy or a weapon, and tells you which one. He knows the difference between the workflow that saves your team eight hours a week and the demo that looks great on Twitter but breaks in production. He’s not impressed by AI. He’s impressed by results.

Here’s what that actually looks like.

Nine things. None of them are buzzwords.

01

Tells you what to ignore.

Most of what you’re reading is noise. First job is helping you stop chasing it.

02

Picks the right tool for the job.

ChatGPT, Claude, Gemini, Perplexity — plus twelve others most people don’t need.

03

Audits how your team uses AI now.

Some of your staff is pasting client data into chatbots. You’ll want to know which.

04

Builds the workflows you’re missing.

The four-hour proposal that now takes twenty minutes. Email triage. First draft of everything.

05

Writes the AI policy you don’t have.

Before your board, clients, or insurance carrier asks. Better to have it ready.

06

Reads the vendor contracts.

Most have data terms you wouldn’t agree to if you read them. Someone needs to.

07

Trains your team — without a deck.

A working session. Your actual work, not generic examples.

08

Tells you what’s coming in 90 days.

The landscape moves weekly. You shouldn’t have to track it.

09

Is in your phone when something breaks.

Or when a competitor ships something and you need to know whether to panic. (Usually: don’t.)

Case Studies

Shipped. Running. Quiet.

Three systems doing real work right now — not pilots, not demos. The metrics below aren’t projections.

№ 01 Support · Ops

40,000+support tickets / month, half-routed by agents that sit between the best human reps

A high-volume operator was drowning in tier-1 tickets. We built a layered agent system that handles the obvious 60% and quietly escalates the rest to the right human — not the available one. Response times fell. The good reps stopped burning out on password resets.

Head of CX · consumer co.
№ 02 Content · Distribution

2–3 → 40posts per day, without losing the voice or hiring a content team

A founder-led brand was capped at three posts a week because there was one person writing them. We rebuilt the pipeline around the founder’s voice — not a generic model — with human review on the way out. Output went up 13×. Engagement followed.

Founder · brand & media
№ 03 Knowledge · Interface

8,000 + 3,000partner records and Telegram group threads (plus thousands of emails) collapsed into one agent

A partnerships team was running their business out of seven tools and a prayer. We collapsed the partner database, the Telegram conversations, and the email history into one queryable interface their team actually talks to. The week we shipped it, three deals that had been quietly stuck for months closed.

Head of Partnerships · platform co.
Bring a problem. I’ll tell you in 15 if I can help.

What you’re not getting.

You’re not getting a 40-slide deck. You’re not getting a “discovery phase” that lasts a month and ends in a PDF. You’re not getting a junior consultant who Googles the answer between meetings. You’re not getting a vendor relationship dressed up as advice.

You’re getting one guy. Who picks up. Who responds. Who knows your business after the second call. Who tells you when the answer is “do nothing” — which, more often than the industry would like, is the right answer.

Every interaction should leave you with one decision made, one problem smaller, or one tool you didn’t know about yesterday.

Most of this isn’t a one-time fix. It’s the same reason you keep a lawyer or an accountant on call — not a project, a standing relationship.

Free reference

Forty things hiding in Claude.

The shortcuts, settings, and slash commands most users never find. Eighteen minutes. Yours.

Download the PDF Sixteen pages. Forty features. Not a deck.

Want the occasional tool drop? I send a short note when something’s actually worth your time. No spam.

Three quiet endorsements.

No logos. No headshots. No company names. Just three things clients have actually said.

He camped out with our associates for two days. By the end of that week, every one of them was getting roughly three times the work done. I still can’t tell you exactly what he changed.”

— M.R. Managing Partner
Austin Law Firm

He automated our customer intake end-to-end and folded five different tools — Slack, email, support, the works — into a single messaging app. My ops team thanked me personally. I didn’t do anything.”

— J.L. Founder
$40M E-commerce Brand

He built us a customer intake that doesn’t need a human in the loop — then picked up his own cell on the first ring when I called. I appreciate the irony.”

— D.K. COO
Regional Healthcare Group

Free · audio or video · I pick up.

One call. Fifteen minutes. That’s the start.

The cheapest move you can make this quarter. You bring the situation. I’ll tell you in fifteen if I can help — and which of the three (audit, retainer, full ops) fits. If none fit, I’ll tell you that too.

No deck. No discovery process. No drip sequence after. No follow-up from a BDR. You book the slot, we get on the call, I either move the problem or I don’t.

What happens on the call

  • 01You spend five minutes telling me the problem. The actual one.
  • 02I spend ten minutes telling you what I’d do — or that it’s not the right time, or not the right shop.
  • 03If there’s a fit, I tell you the price and the next step before we hang up.
  • 04If there’s no fit, you walk away with one useful answer. No follow-up sequence.

Free · I pick up · same- or next-business-day reply.

The Full Audit + Success Plan.

If the chat tells you what to do next, the audit tells you everything you didn’t know you should be doing.

A complete x-ray of your business through an AI lens. The tools your team is using and the ones they’re using wrong. How employees are utilizing AI day-to-day. What’s working, what’s broken, what’s being left on the table, and where the easy wins are hiding in plain sight.

You finish with a written success plan: the specific automations worth building, the workflow restructures with the biggest payoff, the AI tooling you should adopt, the AI tooling you should drop, the implementation sequence, the training your team needs, and the 90-day roadmap to execute the whole thing — with or without further help from me. A document you can hand to a partner, a board, a successor, a head of operations, or your own internal AI operations manager, who can pick up the plan and start building from it on day one.

Clients usually identify $150,000+ in value4Footnote 4 — The MathCaptured time + killed subscriptions + automated workflows + hires you don’t make + mistakes you don’t make. Itemized in the report. Conservative. Not a marketing number. over the course of the audit: captured time, killed tools, automated workflows, hires they didn’t need to make, mistakes they didn’t make. itemizes it.

Talk first. I’ll confirm the audit’s right for you before you pay.

If you’ve read this far, you and I should probably talk.

You already have the question you want to ask. The audit, the retainer, or full ops — if you’re not sure which fits, just send a note. I’ll tell you.

The math compounds. Companies that figure out their AI workflows in 2026 will operate more efficiently for the rest of the decade. No rush. No reason to wait.

The AI Guy · Austin, TX

Book the call · same- or next-business-day reply

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